Visit Estonia - Tourist's disposable camera feed (Germany)
Visit Estonia
2025: Sotsiaalmeedia postitus
Description
How do we reach foreign visitors so that our content speaks to them? Why not approach it through the traveler's own experience? We decided to hunt at the final gate of arriving flights at the airport and find travelers through whose eyes we could introduce Estonia. We gave them a disposable camera, hoping that it would make it back. This resulted in three video posts, 136638 views, 12853 engagements, 682 hours and 2 minutes of watch time.