Description
Prisma stands out from its competitors with a consistently low-price strategy. Never before has this message been so deeply ingrained in people's minds as it is now, thanks to a clever advertising campaign combined with engaging PR that resonates with target audiences. The "Why don’t we just shop at Prisma?" campaign gave people a voice in selecting discounted products, provided practical saving tips, and sparked the most viral marketing discussion of 2024.
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Prisma turundus- ja kommunikatsioonidirektor
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Konsultant
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Projektijuht
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Prisma kommunikatsioonijuht