Coop Eesti Keskühistu tõus Eesti kõige mainekamaks ettevõtteks
Coop Eesti Keskühistu
2026: 7.5. Korporatiivkommunikatsioon
Description
Retail sales fell by 4%, consumer confidence was non-existent, the government blamed retailers for high prices. However, Coop achieved its goal of becoming Estonia’s most reputable company. Coop challenged the government’s narrative, leading national and local debate on pricing, food security and regional development. Coop achieved a record 3239 mentions, executive visibility increasing up to 5x.
