The word "palk" has two meanings in Estonian: salary and log. We had a campaign saying, "Too palk LHV-sse ja saad sada eurot," meaning "Bring your salary/log to LHV and you’ll get 100 euros." While some had questions, the smart ones took action. Plus, December is a month where every extra euro counts. Two men were spotted heading to the LHV office with a log on their shoulders.