«Notice Violence» shopping bag / “Märka vägivalda” ostukott
IKEA / Renata Dante, Elina Kalnina
2024: Meisterlikkus: Illustratsioon
Description
At least every third woman in Estonia has experienced domestic violence. With a vision to create a better everyday life for the many, IKEA together with designer Karl Korsar created a unique shopping bag to draw attention to a problem that often stays unnoticed. The eye-catching design with an eye-motive encourages to keep eyes open, notice violence and break the taboo of talking about violence.