How to let people know that with the new A. Le Coq Music Box also come albums of some of the most popular bands in Estonia?
We created Estonias first live Facebook album presentation where the band HU? played their songs. All the listeners could comment in real time.
Thanks to the innovative idea we got extra amplification in social media, commentaries and traditional media.
The recording of the live feed can be seen here:
http://www.youtube.com/watch?v=pRPfKWs_Rhk
