The product assortment, created to the chutney’s and sauces craftsman, allows to put the niche-products onto shelves of gourmet shops and thus introduce original tastes to larger amount of customers. Transparent label design brings up the product’s natural colours and spices. The humorous name of product brand is supported by artist’s original drawing – 50ties style portrait. The handwritten typeface, what softens a dignified design, suggests that the product is handmade.
