Leibur's Saiö is absolutely classic white bread, which indeed has unique rye sprinkles on top - mixture of classic and novelty. This was also our key point and Leibur's concept – to make a product that will gain popularity fast and could compete white old and beloved classical white breads. We started with brand creation but our work isn't done yet. Our idea to put old and new side by side gained a lot of attention and did great sales.
