Description
wwww.kiiver.ee is a homepage created for the awareness campaign organized by Safety Board. The aim of the campaign was to inform that as of July 2011 wearing a helment is mandatory under the age of 16. The idea of the home page was to engage young people to actively participate in the campaign trough giving them the opportunity to design their own helments. In addition an additional function was created: youngsters could also purchase the helmets that they have designed themselves. During the campaign period over 8000 helmets were designed.
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creative
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producer
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projektijuht