Kirjeldus
The task – to find a fresh perspective on how to inspire Estonian people to go on vacation or just a weekend trip to the North and explore Finland beyond Helsinki. But where? Maybe Lakeland… or a cool city you’ve never heard of, or maybe even a crazy canoe trip down the rapids? Not sure? Just take the quiz and find out! The print ad featured a special „Find your traveler type” quiz, with the results inspiring you even further and giving tips on what to see and where to go in Finland. So...what's your traveler type?
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Copywriter
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Creative director
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Project Lead
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Art Director