Kirjeldus
IDEA: To promote Swedbank’s mobile bank app we used the same voice who answers Swedbank clients calling to hotline for information about their account balance. COPY: Helpdesk woman’s real voice: Your account balance is 100,5 euros. But it could be 10 000 euros bigger. Actor’s voiceover: Exactly! Use three times quick balance in Swedbank’s mobile bank to see your account balance and you can win 10 000 euros. Campaign lasted until 30th of November 2016. (commercial ends with legal disclaimer)
-
Project lead
-
Creative Director
-
Copywriter