Kirjeldus
Estonia has a new and young prime minister. He is a symbol of our young and successful country. Abroad he is like a rock star. This is his first tv spot, that became a hit in only two days. It collected 72000 views on Youtube, 45000 in Facebook, and all that was accomplished with 0 EUR investment in social media budget. The clip is still one of the biggest topics in newsreels and it has been a base of dozens parody clips. And still every week couple of them surfaces from the internet.
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Copywriter
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Project lead
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Production (TV)
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Creative Director