Kalev on täna Eesti armastatuim bränd. Tegime kampaania selleks, et see nii ka tulevikus oleks. Igaühes meist on tükike Kalevit. Kogusime selle tõestuseks kokku üle kahesaja väga eripalgelise loo üle Eesti.
Kalev is the most beloved brand in Estonia at the moment. We made a campaign so it would be so also in the future. There’s a piece of Kalev in each of us. To prove that we collected over 200 different stories from all around Estonia.