Kunstilise juhi leidmine tavaliste töökuulutustega on muutunud peaaegu võimatuks. Otsustasime, et peame oma haaret laiendama ja otsima kunstilist juhti globaalselt. Kasutades käsitsi valitud hashtag’e ja nutikat algorütmi otsisime me kunstilisi juhte Instagramist Like’des ja kommenteerides nende pilte. Tulemusena töötas Instagram paremini, kui ükski teine kanal kunagi varem. We needed to find an amazing Art Director in less than 3 weeks. Doing so with regular job ads is almost impossible. We decided that we need to search Art Directors from around the world. Using hand selected hashtags and an algorithm we sought out Art Directors on Instagram by liking and commenting on their pictures. As a result Instagram became the all time best performing traffic source for a job application campaign.
