Kirjeldus
We created a special outdoor ad in which in daytime people could only see the unbelievable headline while on nightfall when the lights are lit the truth was exposed. We communicated a message that if you want to see what is really going on, visit the new digital newspaper of Eesti Ekspress, because whether on a computer, tablet or mobile you will always see the whole picture.
-
Creative Director
-
Creative director
-
Copywriter
-
Art director