Kirjeldus
Simpel has been using extreme sports festival Simpel Session (indoor BMX and skateboarding event in January) for its branding for many years. in late May, 2009 they launched new brand – Simpel X, special package of call time, internet service and SMS for youth needs. For the beginning of school campaign they needed big bang that could add more cool image and visibility for the brand.
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Projektijuht
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Producer